The Risks of Endorsements

The Risks of Endorsements

As we’ve discussed previously, signing with an endorser can provide great brand lift and expand the reach of your message. […]

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In Cahoots 2016 Pro Bono Recap and 2017 Announcement

DaviesMoore had the privilege of partnering with Ūsful Glassworks for this year’s In Cahoots program. Together we made great strides […]

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Winner of the 2016 Blue Ribbon Small Business Award

Henry David Thoreau once said “Dreams are the touchstones of our character.” As a business that began in our CEO’s […]

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The Brand Experience: Disney + Star Wars = BFFL?

2012 marked the rebirth of the Star Wars franchise. It was purchased from George Lucas by Disney (for a cool […]

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Debunking PR Myths

Any News is Good News… and Other PR Myths Public Relations is just putting spin on a largely negative situation […]

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Sharing The Force

I just got cable television back after not having any TV for over a year. Gasp! Over a year?! How […]

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Advertising vs. Public Relations

The bottom line? The most successful campaigns use integrated advertising and public relations to achieve their business goals. Public relations […]

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Dos and Don’ts of Press Release Writing

If you’re trying to get media coverage on some pertinent news or an event, a traditional and/or digital press release […]

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