Best Ways to Use a Spokesperson

Best Ways to Use an Endorser

When executed well, using an endorser or celebrity spokesperson can be a great way to achieve brand lift. Contracting with […]

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Get the most out of your content

How to Get the Most Out of Your Content

Content. We all know that content is a key tactic in many integrated marketing strategies, but sometimes the task of […]

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Influencer Marketing

Leveraging the Power of Influencers

With the exponential rise in content sharing, the marketing world has buzzed with tactics for pursuing influencer marketing. Brands of […]

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Snapchat marketing

Telling Your Brand Story on Snapchat

People love a great story Oh Snapchat. The coolest kid on the block. The one that everyone wants to hang […]

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Inbound Marketing

What is Inbound Marketing?

Inbound marketing is one of those buzzwords that we frequently hear in the marketing world, but it’s less familiar to […]

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Reaching Your Audience Through YouTube

Reaching Your Audience Through YouTube

Today, we’re discussing the power of YouTube. Over the past year or so, every marketer and/or marketing researcher keeps saying […]

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Digital content strategy for financial institutions

Digital Content Strategy: The New Relationship Banker

How do you recreate the traditional relationship banker in a digital space? We agree that you can never fully replace […]

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Advertising on Facebook

Find Your Audience on Facebook

There’s no denying that we are big proponents of Facebook here at DaviesMoore. We’ve even gone as far as saying […]

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